The Gulf Great White Shark Society is bringing together an unlikely group of allies this October to challenge one of the ocean’s biggest misconceptions.
Legendary scream queen Brinke Stevens has joined the Society’s new “Sharks Aren’t So Scary” public education campaign, lending her voice to an effort designed to replace fear with facts about sharks and their vital role in marine ecosystems.
Stevens, whose career has made her one of horror cinema’s most recognizable faces, stars in a special public service announcement encouraging audiences to remember that while movie monsters are meant to frighten us, real sharks deserve our respect and protection.
Her participation highlights one of the campaign’s central messages: enjoying horror films doesn’t have to translate into fearing real wildlife.
For Chester Moore, founder of the Gulf Great White Shark Society, Stevens’ involvement is more than simply bringing in a celebrity voice—it’s reconnecting with an old friend.
“Brinke has been a friend of mine for a long time,” Moore said.
“Back in the mid-2000s, she even worked with my band, Freak 13, on one of our projects. We’ve stayed in touch a little over the years, and it was great to reconnect through this campaign.”
The collaboration carries another interesting connection that many fans may not know.
Long before she became a successful model, actress, writer and director, Stevens studied marine biology. That early interest in the ocean makes her participation in a shark conservation campaign especially fitting.
“Most people know Brinke as one of the all-time great scream queens,” Moore said.
“What many don’t realize is that she originally studied marine biology before her entertainment career took off. That made her a natural fit for this campaign because she already had an appreciation for marine life.”
Moore said having someone so closely associated with horror helping promote shark conservation perfectly illustrates what the campaign is all about.
“We love horror movies,” he said.
“There’s nothing wrong with enjoying fictional monsters. But real sharks aren’t monsters. They’re extraordinary animals that play a critical role in healthy oceans, and many species need our help.”
Entertainment Meets Education
The “Sharks Aren’t So Scary” campaign takes a unique approach by partnering with personalities from the horror community while delivering science-based information about sharks.
Throughout October, the Gulf Great White Shark Society will publish stories examining shark biology, conservation challenges, remarkable encounters and the important ecological role sharks play in maintaining healthy oceans.
Companion features through Dark Outdoors will investigate shark myths, famous encounters and the history behind public perceptions of sharks, while Higher Calling Wildlife will focus on conservation, stewardship and appreciation for these remarkable animals.
Stevens joins horror host Count Drahoon as one of several personalities helping launch the month-long initiative, demonstrating that people who love scary entertainment can also become advocates for one of nature’s most misunderstood predators.
Share the PSA
Brinke Stevens’ public service announcement is now available as part of the campaign kickoff.
Throughout October, additional videos, articles and educational resources will be released through the Gulf Great White Shark Society and its partner platforms.
Whether you’re a lifelong horror fan, a shark enthusiast or simply someone curious about the ocean’s most misunderstood predators, the campaign offers an opportunity to see sharks in an entirely new light and to share this message with others.
Because while monsters belong in movies…
…real sharks belong in healthy oceans.
About the Campaign
Sharks Aren’t So Scary is a public education campaign presented by the Gulf Great White Shark Society in partnership with Dark Outdoors and Higher Calling Wildlife. The initiative combines science, conservation and storytelling to replace shark myths with facts while encouraging appreciation for one of the ocean’s most important groups of animals.
Follow Chester Moore and Higher Calling Wildlife® on the following social media platforms
@gulfgreatwhitesharksociety on Instagram
@thechestermoore on Instagram
Higher Calling Wildlife on Facebook
Email Chester at chester@chestermoore.com.
Subscribe to the Dark Outdoors podcast on all major podcasting platforms.
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